![]() ![]() See Change: Innovation in Home Buildingīrock began his career in housing more than 30 years ago, drawing at a drafting table before graduating to AutoCAD and eventually becoming hooked on 3D modeling-a journey that led him to advocate for bringing as much technology as possible into the industry.Tips for Using 3D Digital Models to Visualize and Sell Homes.That’s what piqued the interest of John Brock of BrockWorks, a custom home builder in Hardy, Va., and eventually drove him to explore 3D modeling and startup Constructability 3D to serve other builders and housing professionals. The 3D model simplifies communication and ensures everyone is on the same page throughout the project design and development.īut perhaps the greatest benefit of a 3D model for a builder is that it makes it possible to identify and remedy costly problems before construction begins. As such, builders can greatly reduce the typical communication challenges they face coordinating projects among clients, engineers, architects, contractors, site crews, and other stakeholders. In a 3D environment, flat plans are brought to life, making it possible to visualize and understand precisely how a home’s design will come together. For an increasing number of them, this transition entails moving from two-dimensional (2D) drawings to three-dimensional (3D) digital modeling. Home builders are increasingly turning to technology to work smarter, faster, and more efficiently, to stand out among the competition. ![]()
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